Top Global Google Keywords 2025
Most Searched Keywords on Google (English)
A breakdown of the highest-volume search terms globally as of 2025.
1. Tech & Platforms (High Intent)
- #1 YouTube Streaming
- #2 Amazon Shopping
- #3 ChatGPT AI
- #4 Facebook Social
These terms represent billions of monthly searches as “navigational” queries.
2. Informational & “How-to”
- Weather Utility
- Google Translate Tool
- Wordle Games
- How to tie a tie Evergreen
“Weather” remains the most searched informational keyword worldwide across all English-speaking countries.
3. 2025 Trending Concepts
- Generative AI tools
- Sustainable fashion brands
- Remote jobs 2025
- Cryptocurrency price
- Mental health awareness
- Digital nomad visas
- Smart home automation
- Minimalist lifestyle
4. Fashion & Clothing Search Leads
- Zara online
- Nike new arrivals
- Linen clothing for summer
- Oversized streetwear
Search intent is shifting from specific brands to “Aesthetic” terms like “Old Money Style” or “Quiet Luxury”.
